Tag: MTCO

Data & Digital Platforms: Driving Tourism Growth in Asia Pacific

Destinations in the Asia Pacific region can maximise tourism growth, and in turn job creation, by expanding their online presence. As travellers organise
trips online more frequently, destination management organisations and businesses should leverage available tools and digital platforms to engage with them throughout the planning process. Data generated by online interactions can be leveraged to further drive innovation and growth. There are opportunities to generate over 9 million new jobs in the region. This would stimulate GDP growth by up to an additional 1% destination-by-destination with an average 5% rise in the Travel & Tourism sector.

Case Study Inle Heritage

Inle Heritage, a nonprofit organization founded in 2009, is located at the Innpawkhon Village in Myanmar. The main purpose of the organization is to preserve the cultural and natural richness of the Inle Region, which is located at the western edge of the Shan plateau in eastern Myanmar. Inle Heritage does not rely much on donations. The organization finances its projects to preserve the ecological system and the cultural heritage of Inle Lake through revenue-generating activities

Destination Mekong Experience Mekong Collection Experience Mekong Showcase Inle Heritage Mahidol University Mekong Tourism Coordinating Office MTCO Myanmar Shan State