Nominations for 2021 Mekong Hero open

Former Ministers of Tourism from Thailand and Myanmar to co-chair Selection Committee

Bangkok, February 8, 2021:  The  ‘Mekong Heroes’ program (www.MekongHeroes.com), which was launched in 2020, initiated by the Mekong Tourism Coordinating Office (MTCO) and Destination Mekong, to celebrate passionate individuals in Mekong tourism who work tirelessly behind the scenes to “inspire and influence the direction of our industry, modeling new ways of conceiving and doing tourism better.”  These leaders that have made a significant contribution to developing tourism sustainability in the Mekong Region. These individual might be CEOs or senior government officials, or they might be entrepreneurs or small business owners. What these people have in common is their vision, commitment, dedication, and passion.  Being nominated to be a Mekong Hero is a tremendous honor, and all our Mekong Heroes join the Mekong Heroes Gallery, to inspire others to walk in their footsteps.

Nominations are now open for the 2021 Mekong Hero at: www.MekongHeroes.com and the next Mekong Hero will be announced at the 2nd Virtual Destination Mekong Summit in May 2021. 

According to Jens Thraenhart, Executive Director of the Mekong Tourism Coordinating Office (MTCO): “Achieving a prosperous and sustainable tourism industry is not possible without committed leaders, with special kinds of vision and determination. The Mekong Heroes program is important so the whole industry benefits from their authenticity of vision, purpose, commitment, and determination; maintained over years of hard work. Recognized not only as builders, creators, and innovators, but also as mentors, teachers, and motivators, these individuals have made it their mission to bring out the best in people.”

The first Mekong Hero was announced during the 1st Virtual Destination Mekong Summit on August 25th.  Selected among dozens of nominations, Ms. Potjana Suansri has been selected as the first Mekong Hero. Ms. Potjana Suansri is the founder of the Thailand Community-Based Tourism Institute (CBT-I), and currently is serving as cultural tourism capacity building expert for the UN International Trade Center (ITC) Myanmar Inclusive Tourism project.  Her interview can be watched at the Mekong Heroes Gallery at: https://www.destinationmekong.com/initiatives/mekong-heroes/ms-potjana-suansri/

 

About the Mekong Tourism Coordinating Office:

The Mekong Tourism Coordinating Office (MTCO), located in Bangkok, was set up with funding from the governments of the six Greater Mekong Sub-region (GMS) countries – Cambodia, the People’s Republic of China, Laos, Myanmar, Thailand, and Viet Nam. The MTCO, which operates on annual financial contributions from each GMS country, acts as the secretariat for the GMS Tourism Working Group, comprising of senior officials of the six GMS countries’ National Tourism Organizations, to coordinate and facilitate sustainable tourism development of the GMS, and promotion of the Mekong region as a single travel and tourism destination, in collaboration with the public and private sectors. The MTCO manages its award-winning MekongTourism.org digital platform as a one-stop platform to promote responsible and sustainable tourism in the region, as well as the annual Mekong Tourism Forum, whose hosting is rotated among GMS countries.

Please visit www.MekongTourism.org for more information.

 

About Destination Mekong:

Destination Mekong was created in 2017 to promote the Lancang-Mekong region, comprising of Cambodia, PR China (Provinces of Guangxi and Yunnan), Lao PDR, Myanmar, Thailand and Viet Nam as a single tourism destination to stimulate responsible and sustainable development and investment, and drive inclusive growth. Endorsed by the Mekong Tourism Coordinating Office and aligned with the mandate of the regional collaborative tourism framework of the six-member governments of the Greater Mekong Sub-region, Destination Mekong executes targeted projects and initiatives, including Mekong Moments, Mekong Memories, Mekong Deals, Mekong Mini Movie Festival, Mekong Innovative Start-ups in Tourism (MIST), Experience Mekong Collection, Mekong Heroes, and Mekong Trends, with feedback from the Mekong Tourism Advisory Group (MeTAG) and via public-private partnership investment structure, led by UNWTO Affiliate Member Chameleon Strategies.

More information at: www.DestinationMekong.com

The MIST program evolves from “Mekong Innovative Startups in Tourism” to “Mekong Innovations in Sustainable Tourism”.

MIST program aims to expedite tourism industry growth, create an ecosystem that inspires innovation, and promote sustainability in tourism

Bangkok December 20, 2020:  The Mekong Tourism Coordinating Office (MTCO) (www.MekongTourism.org) as the secretariat of the Tourism Working Group of the six national tourism organizations of the Greater Mekong Subregion, and Destination Mekong (www.DestinationMekong.com), the public-private collaboration framework of the Lancang-Mekong Region, in consultation with the six member governments of the Greater Mekong Subregion (GMS) and its partner the Asian Development Bank (ADB) has decided to evolve the 4-year old trail-blazing initiative. Originally limited to only startups in the two categories of travel tech and travel social enterprises, the evolved MIST program will focus on innovations in sustainable tourism, resilience, and climate change in the Greater Mekong Subregion, aligned to the Sustainable Development Goals (SDGs). Nominations are open to any business entity, from startups to established corporates, from NGOs to governments, and from individuals to partnerships, coming from the six member countries of the Greater Mekong Subregion, as well as from all over the world if the initiative can be applied to driving sustainability and resilience in the Mekong Region.

For this new chapter of MIST, the Mekong Tourism Coordinating Office has decided to bring onboard the Swiss-based Ecosystem builder Seedstars. According to Jens Thraenhart, Executive Director of the Mekong Tourism Coordinating Office, and Chair of Destination Mekong: “This is an important and significant step forward to continue to innovate our initiatives to stay relevant to the changing needs of the tourism industry, during and post the current COVID-19 pandemic. Keeping our powerful MIST brand, the focus will be on innovative and creative projects and concepts driving sustainability and resilience to recover travel and tourism in the Greater Mekong Subregion.”

In the first quarter of 2021, MIST will invite nominations from startups, established companies, government organizations, NGOs, academia, media, as well as individuals, students, and partnerships. For an entry to be accepted it needs to be an operating initiative or project that drives sustainable tourism and resilience. The MIST jury, made up of members of the Mekong Tourism Advisory Group (MeTAG – https://www.destinationmekong.com/mekong-tourism-advisory-group/) and Seedstars, will judge the final pitches during a hybrid MIST Forum planned for the second half of 2021 in Bangkok.  Nominations are being accepted starting February 1, 202 until April 31, 2021 at www.MIST.asia (https://mist.asia/nomination-2/), and existing MIST nominations are being considered based on the new criteria.  The MIST program celebrates creative ideas and innovation, featuring qualified initiatives on the Mekong Innovations Showcase (https://www.destinationmekong.com/projects/mekong-coronavirus-innovations/), encouraging partnerships and investments.  

Now in its 4th year, the MIST program has been one of the first tourism board globally pioneering its own travel startup program, integrating innovation and entrepreneurship with the travel and tourism ecosystem. Destination Mekong and the Mekong Business Initiative – with the backing of the Government of Australia, the Asian Development Bank, and the Mekong Tourism Coordinating Office – launched MIST in 2016 to propel innovation in the rapidly growing tourism markets of the Greater Mekong Subregion. MIST aims to expedite tourism industry growth, create an ecosystem that inspires innovation, and promote sustainability in tourism.  The MIST program is guided by an international advisory board made up of travel executives and investors in the travel and tourism industry.

In 2017 and 2018, the final pitching competitions were integrated into the Mekong Tourism Forums in Luang Prabang, Lao PDR and Nakhon Phanom, Thailand, respectively.  In 2019, Destination Mekong partnered with the Travel Startups Asia Forum in Bangkok, to host the final MIST pitching competition, and inspired delegates with panels and keynotes including from former Minister of Sports and Tourism if Thailand, HE Mr Weerasak Kowsurat and Nok Air Founder Mr. Patee Sarasin. The successful MIST Mentorships Bootcamp was hosted at the offices of the Pacific Asia Travel Association (PATA) in Bangkok, conducting workshops by investors, travel executives, and MIST alumni for MIST 2019 finalists. Winners of the travel technology category were invited to present at the MIST Forum at ITB Asia in Singapore.

MIST 2019 Group Photo at Travel Startup Asia Forum in Bangkok, October 9th, 201

Mekong Tourism & SUNx Malta Announce Scholarships for Climate Friendly Travel

Supporting Students & Professionals From The Greater Mekong Subregion (GMS) countries – Cambodia, the People’s Republic of China, Lao PDR, Myanmar, Thailand, and Viet Nam.

Bangkok, September 22, 2020: Thanks to Malta’s Minister for Tourism and Consumer Protection, Hon. Julia Farrugia Portelli, and the Institute for Tourism Studies Malta, SUNx Malta and The Mekong Tourism Coordinating Office (MTCO) are offering 5 scholarships for a new online Diploma in Climate Friendly Travel.

 

This Diploma is the first of its kind and will train students and professionals to support companies and communities in the Travel & Tourism industry in adjusting their operations towards the goal of becoming carbon neutral, in the face of the global challenge of Climate Change.

 

“Through these scholarships and this institute of Climate Friendly Travel Malta is committing itself in this sector and has become a global centre for Climate Friendly Travel,” stated Minister Julia Farrugia Portelli.

 

Professor Geoffrey Lipman, President of SUNx Malta and former Assistant Secretary-General of the UNWTO, said:

 

“We have formed a team of around 25 deeply-informed lecturers on the subject, to provide online interactive lessons in this diploma. This will help them for future climate-friendly jobs in transport and sustainable hospitality, to be policymakers for governments or destination management. They will discover why it is essential to have Climate Friendly Travel and to do our part in the global response for the existing climate crisis. They shall also learn to consider the transformation of the travel and tourism sector in light of the UN Sustainable Development Goals, the European Green Deal and the Paris Climate Accord. In the next 10 years, every travel and tourism business and the community will shift towards climate-friendly travel, whether it is through informed decisions, consumer pressure or government regulations. It is why those career opportunities will multiply greatly,” stated Professor Lipman.

 

Jens Thraenhart, Executive Director of MTCO said:

 

“We are delighted to be partnering with SUNx Malta to promote this opportunity to people in the Mekong that recognise the existential threat of Climate Change and the essential role that Travel & Tourism has to play in transforming to become Climate Friendly. As a region directly affected by the changing climate, countries of The Greater Mekong Subregion are at most risk, and it is essential that they develop Climate Resilient strategies. This initiative, taught by some of the leading authorities in this field will train the next generation to implement this change.”    

 

Interested applicants may register for this scholarship at

https://www.thesunprogram.com/climate-friendly-travel-diploma-mekong      

 

Individuals who are interested in this programme but are not eligible to apply for this scholarship, may apply for the study programme here

 

_________________________________________________________________

 

Notes to Editors

 

The Strong Universal Network SUNx is a global Travel & Tourism Climate Response system, designed to act as a catalyst for the sector to develop Climate Friendly Travel – Paris 1.5 and SDG linked: and a conduit to the UNFCCC driven New Climate Economy. Operating globally from Malta, with a Registry of Climate Neutral Ambitions; a Climate Friendly Travel Diploma and an SDG17 led Climate Champions outreach program. Established as legacy to Maurice Strong, Climate Activist and Sustainable Development Pioneer. In 2019, through a partnership with Malta’s Ministry for Tourism and Consumer Protection, and Malta Tourism Authority (MTA) SUNx Malta was created to establish Malta as a Global Centre for Climate Friendly Travel. 

 

For more information, please contact:

Olly Wheatcroft, SUNx Program Manager

olly@thesunprogram.com +44 (0) 7765 132408

 

 

About the Mekong Tourism Coordinating Office:
The Mekong Tourism Coordinating Office (MTCO), located in Bangkok, was set up with funding from the governments of the six Greater Mekong Sub-region (GMS) countries – Cambodia, the People’s Republic of China, Laos, Myanmar, Thailand, and Viet Nam. The MTCO, which operates on annual financial contributions from each GMS country, acts as the secretariat for the GMS Tourism Working Group, comprising of senior officials of the six GMS countries’ National Tourism Organizations, to coordinate and facilitate sustainable tourism development of the GMS, and promotion of the Mekong region as a single travel and tourism destination, in collaboration with the public and private sectors. The MTCO manages its award-winning MekongTourism.org digital platform as a one-stop platform to promote responsible and sustainable tourism in the region, as well as the annual Mekong Tourism Forum, whose hosting is rotated among GMS countries.

Please visit www.MekongTourism.org for more information.


About Destination Mekong:
Destination Mekong was created in 2017 to promote the Mekong region, comprising of Cambodia, PR China (Provinces of Guangxi and Yunnan), Lao PDR, Myanmar, Thailand and Viet Nam as a single tourism destination to stimulate responsible and sustainable development and investment, and drive inclusive growth. Endorsed by the Mekong Tourism Coordinating Office and aligned with the mandate of the regional collaborative tourism framework of the six-member governments of the Greater Mekong Sub-region, Destination Mekong executes targeted projects and initiatives, including Mekong Moments, Mekong Mini Movie Festival, Mekong Innovative Startups in Tourism (MIST), Experience Mekong Collection, Mekong Heroes, and Mekong Trends, with feedback from the Mekong Tourism Advisory Group (MeTAG) and via public-private partnership investment structure, led by UNWTO Affiliate Member Chameleon Strategies. 

Please visit www.DestinationMekong.com for more information.

 

Winners of the 2020 Experience Mekong Showcases announced

Bangkok, August 28, 2020:  The Mekong Tourism Coordinating Office announced the 6 Winners of the 2020 Experience Mekong Showcases. From 60 shortlisted businesses of the over 350 Experience Mekong Collection members, nearly 10,000 eligible votes narrowed down to 18 finalists (3 from each of the six GMS member countries), and finally recognizing the six 2020 Experience Mekong Showcases.

The winners were announced at the Virtual Destination Mekong Summit on August 25th. The videos announcing the winners can be viewed at:  https://www.youtube.com/channel/UCVmQJUJeZGFWbbubEplhL0A/videos

The 6 Experience Mekong Showcases of 2020 – 1 from each of the 6 member countries of the Mekong Region are:

The Experience Mekong Collection was created three years ago to both recognize and encourage sustainable and responsible tourism development in the Greater Mekong Subregion.  

In order to be appointed as member of the Experience Mekong Collection, all small travel businesses in the Mekong Region need to fulfill the following requirements:

  1. Make a significant social impact to its community
  2. Provide an authentically local experience positioning the GMS as a responsible, inclusive, and experiential tourism destination.
  3. Have an innovative concept and sustainable business model.

Members of the Mekong Tourism Advisory Group (MeTAG) selected the 60 shortlisted Experience Mekong Collection (EMC) member businesses – ten from each of the six GMS member countries  from the 350+ members of the Experience Mekong Collection.

“The importance of responsible tourism cannot be underestimated and the ‘Experience Mekong Collection’ is a wonderful way of highlighting examples of good practice. Social enterprises have the potential to drive sustainable tourism and to promote the Mekong Region as an experiential and responsible travel destination. We aim to tell their stories to inspire travelers to experience these “shining lights of the Mekong,” said Mr. Jens Thraenhart,  Executive Director of the Mekong Tourism Coordinating Office (MTCO).

In January 2020, at the FITUR travel trade show in Madrid, Spain, the World Tourism Organization (UNWTO) featured the Experience Mekong Collection as a global best practice on tourism aligned to the 17 Sustainable Development Goals (SDGs).

The 2018 Experience Mekong Collection Showcases included Phare Cambodian Circus (Cambodia), Longji Rice Terraces Guangxi (PR China), Ock Pop Tok (Lao PDR), Inle Heritage Place (Myanmar), Local Alike (Thailand), and Koto (Viet Nam). The 2019 Experience Mekong Collection included Soksabike (Cambodia), Linden Centre (PR China), Elephant Conservation Centre (Lao PDR), Hla Day (Myanmar), Sampran Riverside (Thailand), and Streets International (Viet Nam). Please see: https://www.destinationmekong.com/initiatives/experience-mekong-showcases/

All members of the Experience Mekong Collection get exposure via channels of Mekong Tourism and Destination Mekong, including MekongTourism.org, DestinationMekong.com, ExperienceMekong.com, as well as the dedicated Experience Mekong Collection Facebook and Instagram accounts. Experience Mekong Collection members also have priority access to marketing campaigns and have their own dedicated online member-only community to connect with each other.

In order to help struggling members of the Experience Mekong Collection to survive these challenging times of the COVID-19 pandemic, a support page has been created at https://www.destinationmekong.com/projects/support-experience-mekong-collection-members/ to list businesses asking for donations or selling gift certificates. Please support these small businesses by visiting: For more information about the Experience Mekong Collection and its members, please visit www.experiencemekong.com.

 

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About the Mekong Tourism Coordinating Office:

The Mekong Tourism Coordinating Office (MTCO), located in Bangkok, was set up with funding from the governments of the six Greater Mekong Sub-region (GMS) countries – Cambodia, the People’s Republic of China, Laos, Myanmar, Thailand, and Viet Nam. The MTCO, which operates on annual financial contributions from each GMS country, acts as the secretariat for the GMS Tourism Working Group, comprising of senior officials of the six GMS countries’ National Tourism Organizations, to coordinate and facilitate sustainable tourism development of the GMS, and promotion of the Mekong region as a single travel and tourism destination, in collaboration with the public and private sectors. The MTCO manages its award-winning MekongTourism.org digital platform as a one-stop platform to promote responsible and sustainable tourism in the region, as well as the annual Mekong Tourism Forum, whose hosting is rotated among GMS countries.

Please visit www.MekongTourism.org for more information.

 

About Destination Mekong:

Destination Mekong was created in 2017 to promote the Lancang-Mekong region, comprising of Cambodia, PR China (Provinces of Guangxi and Yunnan), Lao PDR, Myanmar, Thailand and Viet Nam as a single tourism destination to stimulate responsible and sustainable development and investment, and drive inclusive growth. Endorsed by the Mekong Tourism Coordinating Office and aligned with the mandate of the regional collaborative tourism framework of the six-member governments of the Greater Mekong Sub-region, Destination Mekong executes targeted projects and initiatives, including Mekong Moments, Mekong Memories, Mekong Deals, Mekong Mini Movie Festival, Mekong Innovative Start-ups in Tourism (MIST), Experience Mekong Collection, Mekong Heroes, and Mekong Trends, with feedback from the Mekong Tourism Advisory Group (MeTAG) and via public-private partnership investment structure, led by UNWTO Affiliate Member Chameleon Strategies.

More information at: www.DestinationMekong.com

Virtual Destination Mekong Summit to offer recommendations and insights for travel businesses during COVID-19 to prepare for a balanced tourism recovery

The Mekong Tourism Coordinating Office is hosting a half-day Virtual Destination Mekong Summit, organized by public-private partnership Destination Mekong, with sponsorship of UNWTO Affiliate Member Chameleon Strategies, under the theme of “Balanced Tourism Recovery for a Better Future”. In order to assist businesses during these challenging times, the registration fee has been waived as a gesture of goodwill.

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THE 4TH INFO-GRAPH OF THE COVID-19 TRAVEL SITUATION IN THE MEKONG REGION AS OF JULY 13, 2020

The 4th Info-graph of the COVID-19 Travel Situation in the Mekong Region as of July 13, 2020, giving a brief summary of travel restrictions in Cambodia, PR China, Lao PDR, Myanmar, Thailand, and Viet Nam.

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Finalists for the 2020 Experience Mekong Showcases announced

The Mekong Tourism Coordinating Office is announcing the 18 Finalists of the Experience Mekong Showcases 2020. 4,200 eligible votes determined three Experience Mekong Collection members from each of the six member countries of the Greater Mekong Subregion for the next round of voting for this prestigious recognition. Now open for public vote until August 15th, the six Experience Mekong Showcases will be announced on August 25th, at the 2020 Destination Mekong Summit.

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Case Study Ock Pop Tok

The Longji rice terraces have a long history since the beginning of the construction during the Yuan Dynasty (1271-1368) and it was completed in the early Qing Dynasty (1644-1911), with a constructing history of over 800 years. The fascinating rice terraces cover 66 square kilometres of the Longsheng county’s mountain, with the altitude from 300 meters to 1100 metres (Travel China Guide, n.d.). Longji rice terraces have been listed as one of the Globally Important Agricultural Heritage Systems (GIAHS).

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Case Study Longji Rice Terraces

The Longji rice terraces have a long history since the beginning of the construction during the Yuan Dynasty (1271-1368) and it was completed in the early Qing Dynasty (1644-1911), with a constructing history of over 800 years. The fascinating rice terraces cover 66 square kilometres of the Longsheng county’s mountain, with the altitude from 300 meters to 1100 metres (Travel China Guide, n.d.). Longji rice terraces have been listed as one of the Globally Important Agricultural Heritage Systems (GIAHS).

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Case Study Local Alike

Local Alike was found in 2013, by the two young and active co-founders, Somsak Boonkam “Pai” and Surachana Pakawaleethorn “Noon”. Pai is acting as a CEO of the enterprise. Local Alike is established in order to address three common problems to local communities namely 1) cultural fading 2) traditional skills and trade loss and 3) problem of migration.

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